Sailor Jerry London venue – Hotel Street

“Good work ain’t cheap. Cheap work ain’t good.” – Norman ‘Sailor Jerry’ Collins – The father of old-school tattooing

The new Sailor Jerry venue in London is now open. Hotel Street is named after the infamous Hotel Street district in Honolulu, where Norman Collins aka Sailor Jerry made his name.

Hotel Street entrance
Hotel Street entrance

By night Hotel Street is a lot of fun, and I would highly recommend it for tattoo and music fans alike – or those who just want to have some fun in a cool new London venue and drinks lots of lovely Sailor Jerry cocktails…

I suggest trying out an aptly named Hotel Hooch…

Sailor Jerry cocktails
Sailor Jerry cocktails - one mint collins and two daiquiri Hawaiian coffees. Very tasty
The bar
The bar
The stamp
The stamp

On 25 April – I danced the night away to Dirty Beaches and Chapter 24. And generally had far too much fun for a Wednesday evening….

And if that type of deborturous mid-week behaviour doesn’t take your fancy, this multi-functional venue turns into a rather arty affair by day….

tattoo_swallow_imgHotel Street by day is home to a gallery of original Sailor Jerry flash and artwork. His work is stunning in real life. And each bit of meaningful flash is described in detail – for example the swallow was to commemorate 5,000 miles travelled at sea and swallows are also deeply rooted in the symbolism of returning.

 

Sailor Jerry flash
Sailor Jerry flash
The artwork on display at Hotel Street
The artwork on display at Hotel Street

By night, all the artwork is hidden away from drunken revellers, so I suggest making at least two trips to the venue.

Oh and if none of that entices you, they also ply you with lots of free popcorn!

I know I’ll definitely be going back – most probably to see Joe Gideon & the Shark on 1 May and also Bass Drum of Death on 8 May. Maybe see some of you there?

Hotel Street is on 121-125 Charing Cross Road.